What are managed event technologies?
Managed Event Technologies (MET) are best understood as the critical foundation that facilitates your live events and allows them to run smoothly. These technologies are expansive and can range all the way from eye-catching audio/visual productions to robust marketing tools. In this guide, we will be focusing on the foundational event technologies: Internet, data networks, WiFi and network infrastructure.
Because every event venue is different, building and managing the network foundation of your event will face its own unique set of challenges. Given these complexities, companies face the decision of whether to work with a technology supplier or a MET partner to provide both technology oversight and live event assistance. With a dedicated partner, you can avoid being forced into incumbent Internet vendors and instead work with experts who will design a purpose-built network for the needs of your event (often for a much lesser cost).
Memorable events rely on reliable managed event technology
Live events offer an unparalleled opportunity for businesses to solidify and grow their brands. Whether you are providing training and information sessions or offering unique networking opportunities, live events help attendees put faces to names and make lasting connections in their industries. However, live events are complicated ecosystems that require managed event network technologies that can meet both your technical and business requirements. Because technology suppliers lack an understanding of these requirements, they are unable to help businesses navigate the live event landscape. This has made the importance of working with a managed event network technology partner even more critical than it was before.
Successful events will prioritize these partners and technologies prior to making critical decisions about eye-catching additives like lighting or visuals. The fact of the matter is that, without reliable network access and a stable WiFi connection, your attendees will be repeatedly hitting “refresh” on their Internet search pages instead of carefully watching your keynote address. Managed event technologies are the foundation of the event experience.
However, for these technologies to run effectively, they must be built on a solid network infrastructure. This includes the engagement platforms and location wayfinding that help attendees navigate from session to session as well as the digital signage that catches their eyes from the moment they walk through the door. It also includes the platform for your event analytics: this allows the team overseeing your network to watch for fluctuations in performance and uptime. Monitoring these metrics helps your network to achieve peak performance, ensuring that your event technology applications run smoothly.